Customer story · Chiropractic
More feet through the door for Dr Natasha Coetzee
A busy chiropractor with thousands of past patients and no time for marketing. Here's what she needed, what we built, and what happened.
Patient names and private details are blurred.
What she needed
- More than 3,000 past patients sitting in QuickBooks, most not seen in over a year.
- Bookings came in mostly by phone, so the diary lived on paper and in her head.
- No reminders, so missed appointments meant empty slots and lost income.
- No way to see whether marketing actually brought anyone through the door.
How we fixed it
Welcome-back email campaign
Her patient list was cleaned and sent a branded 'welcome back' email in safe daily batches, from her own practice name.
Live send and open tracking
A dashboard shows how many emails went out, how many were opened and whether any failed — updated every minute.
Branded online booking links
Patients book a 30-minute follow-up or 45-minute first session online, in her colours and logo, with a 'who referred you?' question.
Automatic reminders
Every patient with an email gets a confirmation, a reminder 24 hours before and another 2 hours before.
Mobile practice diary
A simple diary she opens on her phone with a 4-digit PIN to add phone bookings, find patients, block time and mark who attended.
No double bookings
Online booking never offers a time that clashes with a phone booking or a blocked period.
Early results
Figures from the campaign's first sending days. The campaign continues in daily batches.
Could this work for your practice?
Book a 15-minute walkthrough with Andre and see it with your own patient list in mind.